Pokémon Go 2.0


Over the last year, Pokémon Go has reaffirmed our belief that augmented reality can be a widely popular (and lucrative) media format. The widely popular mobile application, nevertheless, is built on a technology that has been available for years.

The ability for devices to know not only know where they are in the world, but also what they’re looking at, will be a vital component for AR and VR systems over the next decade.

In this talk, we look at some of the state-of-the-art localisation technologies that are paving the way for the next generations of VR and AR content. We’ll also discuss the way these techniques can and will be applied in entertainment, education and healthcare.


Subscribe to our mailinglist